EL UNIVERSO MY OWN STORY
ALZHEIMER'S AFFECTS MORE THAN 96K PEOPLE IN ECUADOR. READING IS PRESCRIBED IN PATIENTS AS A HABIT THAT HELPS COMBAT MEMORY LOSS IN THE EARLY STAGES.
FOR ALZHEIMER AWARENESS MONTH, DIARIO EL UNIVERSO DECIDED TO HELP DORA ESPINOZA, ONE OF ITS OLDEST SUBSCRIBERS WHO SUFFER FROM THIS DISEASE. WE GATHERED JOURNALIST TO INVESTIGATE ABOUT DORA'S FAMILY, HER HOBBIES AND HER MOST VALUABLE MEMORIES TO TRANSFORM THEM INTO NEWS.
ROLE: ART DIRECTOR
AWARDS:
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x2 SILVER
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x2 BRONZE
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x2 GOLD
X1 SILVER
X1 BRONZE
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X1 BRONZE
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X1 SHORTLIST
CASE STUDY